Problem: 10,000 people per year die from Melanoma; however, people are more concerned about their sun kissed skin rather than their health and safety. 
Solution: Educate consumers by infiltrating social media with scare tactics and facts about Melanoma. By using invasive Instagram filters and a fake tinder profile, we will scare the users into learning more about the 
effects of Melanoma. 
Role: Copywriter. 
Back to Top